As most of you know, defining public relations is practically impossible. I came across this post titled “What public relations is not” by Bill Sledzik that takes a different aproach to figure out what exactly we, as PR professionals, do not do. Bill explains the differences in PR, Advertising, Promotion, Publicity, Media Relations, Public Affairs, Selling, and Marketing.
To some of you seasoned folks, this may not be that important to you. I assume the veterans out there already have a fairly good grasp on these concepts. However, as a rising PR Pro, this was interesting to me. It will also help to answer that elusive question my parents keep asking.
Hi, Crystal. If it helps at all, I’m 100% sure that my 80-year-old mother still doesn’t know what I did all those years I spent in the PR business. We are sooooo bad at explaining ourselves that it’s embarrassing. I’m glad you found my post useful.
Thanks for stopping by the blog. I’m only sorry it took me so long to respond to the link. I spent the first few weeks of my sabbatical as far away from the Web as I could get. And I kinda liked it.
By: Bill Sledzik on September 26, 2008
at 1:31 am